Litesprite
Litesprite builds mobile games to help people manage health conditions like stress, anxiety/depression, diabetes or asthma.
 

The Story:

Featured in NBC King 5's Tech Talk (first video above), Litesprite builds mobile games to help people manage health conditions like stress, anxiety/depression, diabetes or asthma. We combine proven medical treatments with the engagement of mobile games. Our mission is to create experiences that increase individual participation, incorporate support networks, and provide self-help tools, like activity logs, so a person can easily and affordably manage their health or that of their loved ones. Clinicians and community health organizations can analyze data to understand players’ underlying triggers, communicate with players, and improve individual and group level outcomes.

 

While we will develop a suite of games to address several health conditions, our first game SinaSprite helps the 40 million Americans, especially adult women, diagnosed with anxiety/depression. Litesprite’s innovative approach to have large scale impact in health was recognized as a winner in the Robert Wood Johnson Foundation’s 2013 Games to Generate Data Challenge. The second video above (RWJF Submission) includes a demo of our winning submssion. We are now in the process of building our commercial release. After seeing this demo, several insurance industry executives and a Sr. Fellow from the Gates Foundation stated,” This is the future of healthcare!” and has led to joint venture discussions. Our team includes clinicians AND gaming experts. A compelling emotional experience is the primary driver to engage and expose players to treatment methods. This is the foundation of our patient-to-clinician communication platform that is easily accessible and affordable to people of all socio- economic backgrounds. We use mobile apps combined with cloud-based technologies to collect user-generated data, passive data from biosensors and mobile devices to create an activity log. Through data analytics, individual insights and predictive recommendations are delivered to patients, clinicians, and health organizations.

 

Leadership Team bios:

Swatee Surve is the Founder and CEO of Litesprite. Featured in the Kauffman Foundation's Video on Women Leaders (third video - Too Big for their Britches - starts at 2:52), she is an innovation leader in mobile applications and healthcare. As a Lead Consultant at Premera Blue Cross she led executive teams to identify new opportunities in wellness and member engagement programs. At T-Mobile, Swatee incubated and launched the V1.0 Android Bobsled Group Messaging application and created the firm's mobile health strategy. At Microsoft Research she fostered collaborations in medical imaging. As Director at Nike and a thought leader at Eastman Kodak, she created high-impact change by developing and launching health & fitness technology-based businesses. These efforts led to several commercialization efforts and patents, some of which were in biofeedback and Nike's first wearable technology patents. Swatee has an MBA from the University of Chicago, an MSME and Biomechanics from Pennsylvania State, and a BS in Bioengineering from the University of Illinois at Chicago.

 

Samantha Burns Artherholt, PhD,is a Lead Clinician. She received bachelor’s degrees in Psychology and Cell & Molecular Biology at the University of Washington before completing her Ph.D. in Clinical Psychology at Seattle Pacific University. She completed post-doctoral training at the University of Washington Department of Health Services and Fred Hutchinson Cancer Research Center. She is an Acting Assistant Professor at the University of Washington School of Medicine (Department of Psychiatry and Behavioral Sciences). Her clinical and research interests are in the area of health behavior change, chronic disease management, stress management, and coping. She is particularly interested in leveraging technology to help people improve mood and boost coping strategies.

 

Wanda Gregory is a Creative Director and a lecturer at the University of Washington with a focus on game design, transmedia storytelling, virtual world design, and interactive media and entrepreneurship on the Bothell campus. She was also the Founding Director of the Center for Serious Play at UWB.  Prior to teaching, Wanda worked extensive in the media industry beginning in print working at the Seattle Times where she launched a publication for high school students before moving into the game industry. In this capacity she worked as Associate Producer for the Imagination Network a subsidiary of Sierra Online; Senior Director of Online Media for Wizards of the Coast and Hasbro; Group Product Manager on the Xbox Live team; Executive Producer for Interactive Entertainment at Hidden City Games; and Vice President and Executive Producer for Flowplay on the game ourWorld.